Thursday, March 22, 2007

Site Optimization and Your AdSense Money

What is Search Engine Optimization

Search engine optimization for your site simply is the art and science of aligning your website in a way that search engines can be able to retrieve it after they have been served a certain keyword. In search engine optimizations, keywords are just as important, if not more important, as the content.

How Can You Attain Site Optimization

There are many ways in which you can attain maximum optimization for your sites, some simple and others not so simple. Today, I'll talk about three simple methods. We will talk on the more non trivial ones at a later date.
Link Up Your Site With Others

As you might well know, linking up your site with other sites makes your site very popular in the global web and more likely to be retrieved within the top sites for a certain keyword that's prevalent on your site. The number of sites you link to is very important, the more sites you link to, the greater the chance your site will be retrieved in the event of a related keyword search.
Link to Pages with High Page Rank
You have to be careful the kind of sites you link your site to. Search engines rank different sites depending on a horde of issues but most importantly content, and in retrieving search results, higher ranked sites get the first preference. When you link your site to sites with low ranks, then you bet your site might degenerate in ranking. Some people pay high ranked sites so they can link up to them, and it's always a worthwhile venture.
Link Archor Text
Always be sure to put you keywords within the link archor text. The Link Archor Text is the text located in the link that points to our site. More technically, it's the hyperlink and it's normally put between and in HTML. Search Engines usually put a lot of weight to this text when performing the search operation and as such you should make sure that your Link Archor Text is rich in keywords.


As i told you, today we looked at three very basic means of optimizing your website for increased traffic and in the near future we will dig in deeper and find other not so easy but interesting ways that you can use to optimize you site. In the meantime, if you follow these three techniques to the letter, you sure will see an increase in your site's traffic and laugh all the way to the bank!


No comments: